Why we are NOT raising our prices.
Many of our online competitors are raising their prices next month. At Nest Bedding, we insist on doing things differently and have always aimed to be an outlier in the mattress industry. This is especially true when it comes to prices. Since 2011, we have offered some of the best prices in the industry, refusing to rely on sales and marketing gimmicks to push consumers to buy.
Because we value our customers, we want to keep our prices the same in the face of increased competition and increased materials costs.
Over the last six years, we have seen considerable competition from startups trying to do the same thing we are. One reason they cannot keep their prices the same like we are is because they are middlemen, they do not control their manufacturing process. We are one of the very few truly factory direct companies in the market.
We bootstrapped our company from the ground up and have never taken a dime of Wall Street money or venture capital. We have grown the old fashioned way: hard work, great customer service and awesome products.
While our competitors are scrambling to find cheaper manufacturing overseas, Nest Bedding is committed to continuing to make our mattresses in the USA.
Nest Bedding does not believe in the one mattress fits all business model, and we don't think being online only is the best way to grow. As more and more companies come to the online market, the great companies that offer excellent value and quality, like Nest Bedding does, will stand out from the crowd.
Don't worry, if you buy today or next week or are saving up for one of our really well-made mattresses, your prices will stay the same.