Lifetime Renewal Exchange

A comfort layer exchange you can redeem once, at any time, to alter the feel of your mattress or to increase its lifespan (this option saves you time and money while reducing waste).

A little bird told us you live near a Nest Bedding showroom.

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The Problem With The "One Perfect Mattress" Retail Store

nest bedding hybrid

The emergence of the "One Perfect Mattress" online business model has captured the fascination of consumers everywhere. The allure and promise of one mattress solving all sleep issues for all body types has spurred a mattress revolution online as companies like Leesa, Tuft and Needle and Casper have poured untold millions into marketing their "One Mattress Fits All" product offering.

However, as many consumers have discovered through trial and error, one feel or one type of mattress material doesn't work for everyone, of course. The 300 lb truck driver with a bad back isn't going to experience a 10" foam mattress the same as a 20-something in perfect health. It's a simple matter of a few inches of foam not feeling the same with different amounts of weight and pressure points; everyone is different and has different needs.

Then why have these brands enjoyed seemingly unbridled success? It's simple: Your imagination.

Marketing messages fill your head with promises of unbridled happiness, unbound success and everlasting life. Don't believe me? Watch the Superbowl ads. Car ads with happy families, medicine ads that will cure all that ails you, ads for products ensuring your life will be greatly improved if you only buy their products.

The same is true with the "One Mattress Fits All" message. If you can't lay on the bed to feel it, your imagination fills in the gap. If everyone online loves it, if one mattress truly does seemingly work for everyone, then it must be able to work for me. Without a store nearby to try it, you imagine it will work for you as well. 

But if these "One Mattress Fits All" brands begin to build stores or put their mattress in retail outlets, now the imagination is taken out of the equation. You can define it. You can see it, touch it, lay on it, experience it. And that becomes a problem.

I remember when I first started Nest Bedding. We had only 7 mattresses on the showroom floor. Customers would sometimes comment, "Is this all you have?" 

When you imagine the bed will work for you, because of your imagination and because of marketing, you are more willing to order online and take a chance. But once you can lay on it, if you find that it isn't that comfortable, or you can feel that it isn't the quality you were expecting, you just defined that expectation. You narrowed your imagination down to a very specific opinion. Where you were willing to take a chance in the dark, now you either like the feel or you don't.

The "One Mattress Fits All" brands would be better off staying online and not building stores, at least until they were ready to admit their one offering model is not sustainable at retail and offer other feels and other materials.

Where we have customers in the door who hate foam, they love our Nest Bedding latex beds. And those who don't like coil beds love our best selling, highest rated Alexander Signature Series. You get the picture. We have foam, coils and latex. We have firm, medium and soft. We have a smart selection of beds for all type of sleepers. We can legitimately say we have something for everyone instead of trying to shoehorn everyone into one feel, one material and tell them it will cure all that ails them.

Select Location

Albany and Berkeley

Address

835 San Pablo Ave
Albany, CA 94706

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Hours

Mon10AM–6PM
Tue10AM–6PM
Wed10AM–6PM
Thu10AM–6PM
Fri10AM–6PM
Sat10AM–6PM
Sun10AM–6PM

Costa Mesa Showroom

Address

3323 Hyland Ave Suite D
Costa Mesa, CA 92626

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Hours

Mon11AM–7PM
Tue11AM–7PM
Wed11AM–7PM
Thu11AM–7PM
Fri11AM–7PM
Sat10AM–6PM
Sun11AM–6PM

Sleep Sherpa Online Mattress Chicago Showroom

Address

415 W Huron St
Chicago, IL 60654

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Hours

MonPermanently closed
TuePermanently closed
WedPermanently closed
ThuPermanently closed
FriPermanently closed
SatPermanently closed
SunPermanently closed

Sleep Sherpa Online Mattress Minneapolis Showroom

Address

7313 Washington Ave S.
Edina, MN 55439

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Hours

Mon11AM - 6PM
Tue11AM - 6PM
Wed11AM - 6PM
Thu11AM - 6PM
Fri11AM - 6PM
Sat11AM - 6PM
Sun11AM - 5PM

New York Showroom

Address

196 Bowery
New York, NY 10012

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Hours

Mon11AM-7PM
Tue11AM-7PM
Wed11AM-7PM
Thu11AM-7PM
Fri11AM-7PM
Sat10AM-6PM
Sun10AM-6PM

Seattle Showroom

Address

2008 1st Ave
Seattle, WA 98121

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Hours

Mon11AM-7PM
TueClosed
WedClosed
Thu11AM-7PM
Fri11AM-7PM
Sat11AM-7PM
Sun11AM-7PM

Santa Monica Showroom

Address

1311 Montana Ave. Suite A
Santa Monica, CA 90403

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Hours

Mon11AM–7PM
Tue11AM–7PM
Wed11AM–7PM
Thu11AM–7PM
Fri11AM–7PM
Sat10AM–6PM
Sun10AM–6PM

San Francisco Showroom

Address

367 9th Street
San Francisco, CA 94103

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Hours

Mon10AM-6PM
Tue10AM-6PM
Wed10AM-6PM
Thu10AM-6PM
Fri10AM-6PM
Sat10AM-6PM
Sun10AM-6PM

Phoenix Factory Showroom

Address

4455 W Camelback Rd
Phoenix, AZ 85031

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Hours

Mon9AM - 5PM
Tue9AM - 5PM
Wed9AM - 5PM
Thu9AM - 5PM
Fri9AM - 5PM
Sat9AM - 5PM
Sun11AM - 5PM

Los Angeles, Studio City

Address

12345 Ventura Blvd. Suite K
Studio City, CA 91604

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Hours

Mon11AM–7PM
Tue11AM–7PM
Wed11AM–7PM
Thu11AM–7PM
Fri11AM–7PM
Sat10AM–6PM
Sun10AM–6PM

Palo Alto

Address

230 University Ave
Palo Alto, CA 94301

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Hours

Mon11AM-7PM
Tue11AM-7PM
Wed11AM-7PM
Thu11AM-7PM
Fri11AM-7PM
Sat10AM-6PM
Sun10AM-6PM

Our Sleep Guide Online Mattress Austin Showroom

Address

4220 S Lamar Blvd #150
Austin, TX 78704

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Hours

Mon10AM–7PM
Tue10AM–7PM
Wed10AM–7PM
Thu10AM–7PM
Fri10AM–7PM
Sat10AM–6PM
Sun1PM–6PM

Chico Showroom

Address

1905 Notre Dame Blvd. Suite 140
Chico, CA 95928

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Hours

MonComing Soon
TueComing Soon
WedComing Soon
ThuComing Soon
FriComing Soon
SatComing Soon
SunComing Soon

San Diego, CA

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Houston, TX

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Chicago, IL

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Columbus, OH

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Minnetonka, MN

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Minneapolis, MN

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Tempe, AZ

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Aurora and Naperville, IL

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Edina, MN

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