Pillow Buying Guide in 2025
Pillow Buying Guide & Comparison
Your pillow can make or break your sleep. In this guide, we help you choose the right pillow for your body and sleeping position, and show how Nest Bedding’s Easy Breather stacks up to top competitors like Coop and Purple.
Updated for 2025 — Choosing the right pillow helps support your neck, relieve pressure, and improve sleep posture.
How to Choose the Right Pillow
Picking a pillow depends on a few key factors: your sleep position, the loft (height) you need, and the material that supports you best.
- Side sleepers: Need a higher loft to keep their spine aligned. Try the Easy Breather Side Sleeper Pillow.
- Back sleepers: Do well with medium loft. The Easy Breather Adjustable Pillow lets you dial it in.
- Stomach sleepers: Need a soft, low-loft pillow. Simply remove fill from the Easy Breather to get it just right.
Why the Easy Breather Pillow Stands Out
Adjustable, breathable, and available in multiple shapes — the Easy Breather is engineered for versatility and comfort. Unlike some competitors, Nest Bedding uses high-quality shredded memory foam without synthetic fiber fillers. That means more support and less clumping over time.
- 100% CertiPUR-US® certified foam
- Machine washable (including inner pillow)
- Cooling cover made from breathable Tencel blend
Easy Breather vs Coop vs Purple
- Coop Original: Adjustable, but includes fiber fill which can bunch. Outer pillow is washable, inner is not.
- Purple Pillow: Uses hyper-elastic polymer grid. Sleeps cool but not adjustable.
- Easy Breather: Adjustable, breathable, durable, and fully washable. Preferred by customers with neck pain or multiple sleep styles.
Frequently Asked Questions
Q: How do I adjust the Easy Breather Pillow?
A: Simply unzip the cover and inner liner to add or remove fill. We recommend removing a little at a time until you find the perfect loft.
Q: Is the Easy Breather machine washable?
A: Yes. The entire pillow — cover and fill — can be washed. Use cold water and gentle cycle. Air dry for best results.
Q: What sizes are available?
A: Standard, Queen, King, and Side Sleeper. See size guide.