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Why You Deserve a New Mattress feature image
Why You Deserve a New Mattress
by Joe Alexander
August 12, 2013
It never ceases to amaze me how many people are out there sleeping on a broken down mattress, or have been suffering for years on a mattress that g...
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Latest News About Essentia Mattress from the Federal Trade Commission feature image
Latest News About Essentia Mattress from the Federal Trade Commission
by Joe Alexander
July 25, 2013
Essentia Natural Memory Foam Company, Inc. The FTC alleges that Essentia made unsubstantiated claims that its mattresses do not contain VOCs, are c...
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Does The Thickness of a Mattress Matter? feature image
Does The Thickness of a Mattress Matter?
by Joe Alexander
July 23, 2013
If you have been shopping for a mattress of late, it is likely you have noticed that mattresses are getting deeper and thicker. Seemingly, the more...
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Sleep and Exercise: Timing is Everything feature image
Sleep and Exercise: Timing is Everything
by Joe Alexander
July 20, 2013
Getting comfortable and cool in bed is important to the onset of sleep and the ability to stay in a deep sleep. And while rest is an important pill...
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Is A Big Mattress Selection A Good Thing? feature image
Is A Big Mattress Selection A Good Thing?
by Joe Alexander
October 15, 2012
Several years ago, I helped get a new brand off the ground with only 6 mattresses in our selection. More and more, stores are starting to understan...
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How an Oakland A's Team inspired a mattress store feature image
How an Oakland A's Team inspired a mattress store
by Joe Alexander
October 11, 2012
At three in the morning a big group of friends and new friends and I were trying to find a pirate feed of the broadcast from Japan, as the Oakland...
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What To Consider When Shopping For A Memory Foam Mattress feature image
What To Consider When Shopping For A Memory Foam Mattress
by Joe Alexander
September 22, 2012
You see it everywhere...Gel Foam, Memory Foam, Foam Bed Sale, Memory Foam Mattress Sale. Cheap Foam beds available at Costco or WalMart from brands...
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Who are you sleeping with? feature image
Who are you sleeping with?
by Joe Alexander
August 29, 2012
I received this email in my inbox this morning, and its a rather common occurrence since I am a mattress company. The title of this email is: Chemi...
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Big Announcement! feature image
Big Announcement!
by Joe Alexander
August 23, 2012
Nest Bedding, the creation of mattress industry veteran Joe Alexander, has created a very compelling business model in the San Francisco Bay Area: ...
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Sleep Doctor At Your Service

Why You Deserve a New Mattress

Latest News About Essentia Mattress from the Federal Trade Commission

Does The Thickness of a Mattress Matter?

Sleep and Exercise: Timing is Everything

Is A Big Mattress Selection A Good Thing?

How an Oakland A's Team inspired a mattress store

What To Consider When Shopping For A Memory Foam Mattress

Who are you sleeping with?

Big Announcement!

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